Strategic planning
1. Developing Export Marketing Strategy Model of Tea to Target Markets

Alireza Farrokhbakht Foomany; Vahidreza Mirabi; Ghasemali Bazaee; Heydar Amiran

Volume 9, Issue 2 , Spring 2019, , Pages 177-190

Abstract
  The main purpose of this qualitative research was designing an export marketing strategy model for tea product to the target markets. The statistical population was composed of all experts in the field of this research topic (N = 332), the sample size was determined as the same as the statistical population. ...  Read More